Moral foundations and political differences

Very interesting TED lecture by Jonathan Haidt on what sort of moral foundations are universal across cultures, and how different political outlooks, liberal versus conservative, empathize these differently.
My comments and links to the lecture are here

An informed conscience? there can be an app for that..

Given the often hidden power and impact (environmental and social) of large corporations, there's great advantage and potential in apps which enable easy responsible consumerism....

http://www.guardian.co.uk/commentisfree/cifamerica/2012/jan/12/boycott-sopa-app-informed-consumer-citizen

Though I agree that ideally an open source route is preferable, since otherwise comanies might be unfairly targetted. Some feedback (and improvement) mechanism is needed, and also safeguards against manipulation by competitors. But great idea...