Given the often hidden power and impact (environmental and social) of large corporations, there's great advantage and potential in apps which enable easy responsible consumerism....
http://www.guardian.co.uk/commentisfree/cifamerica/2012/jan/12/boycott-sopa-app-informed-consumer-citizen
Though I agree that ideally an open source route is preferable, since otherwise comanies might be unfairly targetted. Some feedback (and improvement) mechanism is needed, and also safeguards against manipulation by competitors. But great idea...
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